{"id":5305,"date":"2025-06-24T15:47:47","date_gmt":"2025-06-24T14:47:47","guid":{"rendered":"https:\/\/smartgifty.com\/?p=5305"},"modified":"2025-06-24T15:47:48","modified_gmt":"2025-06-24T14:47:48","slug":"sila-vune-jak-aroma-zvysuje-trzby-a-buduje-vernost","status":"publish","type":"post","link":"https:\/\/smartgifty.com\/cs\/sila-vune-jak-aroma-zvysuje-trzby-a-buduje-vernost\/","title":{"rendered":"S\u00edla v\u016fn\u011b: Jak aroma zvy\u0161uje tr\u017eby \u2013 a buduje v\u011brnost"},"content":{"rendered":"\n<p>V\u011bt\u0161ina obchodn\u00edk\u016f s\u00e1z\u00ed na vizu\u00e1ly. Ale studie ukazuj\u00ed, \u017ee nejv\u011bt\u0161\u00ed dopad m\u00e1 n\u011bco mnohem jemn\u011bj\u0161\u00edho \u2013&nbsp;<strong>v\u016fn\u011b<\/strong>.<\/p>\n\n\n\n<p>Podle v\u00fdzkum\u016f m\u016f\u017ee spr\u00e1vn\u00e1 v\u016fn\u011b zv\u00fd\u0161it chu\u0165 nakupovat a\u017e o&nbsp;<strong>80 %<\/strong>, prodlou\u017eit dobu str\u00e1venou v prodejn\u011b a zlep\u0161it celkov\u00fd dojem z\u00e1kazn\u00edka \u2013 i kdy\u017e se jinak nic nezm\u011bn\u00ed.<\/p>\n\n\n\n<p>Jak s t\u00edm ale pracovat efektivn\u011b? A jak to propojit s digit\u00e1ln\u00ed v\u011brnost\u00ed pomoc\u00ed SmartGifty?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">V\u016fn\u011b a mozek \u2013 co \u0159\u00edk\u00e1 v\u011bda?<\/h3>\n\n\n\n<p>\u010cich m\u00e1 p\u0159\u00edm\u00fd p\u0159\u00edstup k&nbsp;<strong>limbick\u00e9mu syst\u00e9mu<\/strong>&nbsp;\u2013 centru emoc\u00ed a pam\u011bti v mozku. Proto v\u00e1s t\u0159eba v\u016fn\u011b jehli\u010d\u00ed okam\u017eit\u011b p\u0159enese do zimn\u00ed n\u00e1lady, nebo v\u016fn\u011b k\u00e1vy navod\u00ed pocit domova.<\/p>\n\n\n\n<p>V praxi to znamen\u00e1, \u017ee v\u016fn\u011b vytv\u00e1\u0159\u00ed&nbsp;<strong>siln\u00e9 emo\u010dn\u00ed spojen\u00ed<\/strong>&nbsp;\u2013 a \u010d\u00edm pozitivn\u011bj\u0161\u00ed, t\u00edm v\u011brn\u011bj\u0161\u00ed z\u00e1kazn\u00edk.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Re\u00e1ln\u00e1 \u010d\u00edsla:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Studie Nike: p\u0159\u00edjemn\u00e1 v\u016fn\u011b zv\u00fd\u0161ila prodeje a\u017e o\u00a0<strong>23 %<\/strong>.<\/li>\n\n\n\n<li>V kasinech s v\u016fn\u00ed vzrostly tr\u017eby o\u00a0<strong>45 %<\/strong>.<\/li>\n\n\n\n<li>Hotely s vlastn\u00ed v\u016fn\u00ed z\u00edskaly\u00a0<strong>v\u00edce kladn\u00fdch recenz\u00ed<\/strong>\u00a0a opakovan\u00fdch n\u00e1v\u0161t\u011bv.<\/li>\n<\/ul>\n\n\n\n<p>V\u016fn\u011b prod\u00e1v\u00e1 \u2013 a z\u016fst\u00e1v\u00e1 v pam\u011bti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Co s t\u00edm? Odpov\u011b\u010f je SmartGifty<\/h3>\n\n\n\n<p>V\u00e1\u0161 z\u00e1kazn\u00edk pr\u00e1v\u011b za\u017eil skv\u011bl\u00fd z\u00e1\u017eitek \u2013 relax v salonu, p\u0159\u00edjemn\u00e9 nakupov\u00e1n\u00ed v butiku nebo k\u00e1vu v \u00fatuln\u00e9 kav\u00e1rn\u011b.<\/p>\n\n\n\n<p>Do 48 hodin mu p\u0159ijde digit\u00e1ln\u00ed \u201cD\u011bkujeme\u201d nebo mal\u00fd d\u00e1rek. Nep\u0159ekvap\u00ed ho to \u2013 pot\u011b\u0161\u00ed ho to.<\/p>\n\n\n\n<p>\ud83d\udc49 Emoce + spr\u00e1vn\u00e9 na\u010dasov\u00e1n\u00ed = v\u011brnost.<\/p>\n\n\n\n<p>SmartGifty v\u00e1m umo\u017en\u00ed tyto momenty&nbsp;<strong>automatizovat a \u0161k\u00e1lovat<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tipy z praxe:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Obchody s v\u016fn\u011bmi: mal\u00fd bonus po \u201c\u010dichac\u00ed\u201d z\u00f3n\u011b.<\/li>\n\n\n\n<li>Kav\u00e1rny: d\u00e1rek za vyzkou\u0161en\u00ed signature blendu.<\/li>\n\n\n\n<li>Spa: voucher po prvn\u00ed n\u00e1v\u0161t\u011bv\u011b.<\/li>\n\n\n\n<li>Luxusn\u00ed prodejny: z\u00e1\u017eitek podtr\u017een\u00fd digit\u00e1ln\u00edm d\u00e1rkem.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Z\u00e1v\u011brem:<\/h3>\n\n\n\n<p>Z\u00e1kazn\u00edci si nemus\u00ed pamatovat n\u00e1kup \u2013 ale v\u017edy si pamatuj\u00ed&nbsp;<strong>pocit<\/strong>.<\/p>\n\n\n\n<p>V\u016fn\u011b navod\u00ed emoci. SmartGifty ji prom\u011bn\u00ed ve&nbsp;<strong>v\u011brnostn\u00ed vztah<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V\u011bt\u0161ina obchodn\u00edk\u016f s\u00e1z\u00ed na vizu\u00e1ly. Ale studie ukazuj\u00ed, \u017ee nejv\u011bt\u0161\u00ed dopad m\u00e1 n\u011bco mnohem jemn\u011bj\u0161\u00edho \u2013&nbsp;v\u016fn\u011b. Podle v\u00fdzkum\u016f m\u016f\u017ee spr\u00e1vn\u00e1 v\u016fn\u011b zv\u00fd\u0161it chu\u0165 nakupovat a\u017e o&nbsp;80 %, prodlou\u017eit dobu str\u00e1venou v prodejn\u011b a zlep\u0161it celkov\u00fd dojem z\u00e1kazn\u00edka \u2013 i kdy\u017e se jinak nic nezm\u011bn\u00ed. Jak s t\u00edm ale pracovat efektivn\u011b? A jak to propojit s &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/smartgifty.com\/cs\/sila-vune-jak-aroma-zvysuje-trzby-a-buduje-vernost\/\"> <span class=\"screen-reader-text\">S\u00edla v\u016fn\u011b: Jak aroma zvy\u0161uje tr\u017eby \u2013 a buduje v\u011brnost<\/span> Pokra\u010dovat ve \u010dten\u00ed &raquo;<\/a><\/p>\n","protected":false},"author":7,"featured_media":5297,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[76],"tags":[],"class_list":["post-5305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cze"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/posts\/5305\/"}],"collection":[{"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/posts\/"}],"about":[{"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/types\/post\/"}],"author":[{"embeddable":true,"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/users\/7\/"}],"replies":[{"embeddable":true,"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/comments\/?post=5305"}],"version-history":[{"count":1,"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/posts\/5305\/revisions\/"}],"predecessor-version":[{"id":5306,"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/posts\/5305\/revisions\/5306\/"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/media\/5297\/"}],"wp:attachment":[{"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/media\/?parent=5305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/categories\/?post=5305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smartgifty.com\/cs\/wp-json\/wp\/v2\/tags\/?post=5305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}