SmartGifty is very safe (like other fintech companies) and all the financial flows are between you, your tenants and your customers – money from the Gift Cards sales is always in your bank account. We use Amazon’s servers for storage and backup data and the gift cards and loyalty cards are equipped with a unique barcode, QR code or RFID chip. All options also have PINs for customer safety. Login to the SmartGifty system is username and password protected and offers multi-level access for your marketing, accounting and sales personnel.