In this feature, business development advisor and commercial strategist Michel Žalac examines the critical tension between shopping centre landlords and retail tenants when measuring marketing performance: when a campaign is declared a success, whose definition are we actually using? Addressing the disconnect between aggregate footfall figures and individual store profitability, he outlines why aligned expectations, …
How to take greater control of your gift card revenue, data and infrastructure ahead of the holiday season. September is when retailers begin preparing for the most important period of the year. Before Black Friday, holiday shopping and the December rush take over, it is time to ask a question many retailers overlook: who really …
In the modern workplace, ensuring employee safety and facilitating rapid responses to threats has become a critical priority for every organization, a subject explored in this professional overview by Peter Endress, Managing Partner at EVALARM and an expert in crisis management. Below, the author analyzes why physical IoT buttons represent one of the most reliable …
When Chaos Hits, Nobody Remembers a Keyboard Shortcut Read More »
In this issue, our guest author Peter Thommen—a global strategist with 30 years of retail experience and a specialist in strategic foresight—challenges conventional retail wisdom by looking beyond data-driven responsiveness. Using the viral sensation of the Swatch × Audemars Piguet “Royal Pop” collaboration as a case study, he explores how anticipatory leadership, human imagination, and strategic foresight …
Beyond AI: The human imagination rewriting retail’s future Read More »
In this issue, international retail property consultant and executive Lance Stanbury explores the dramatic evolution of modern shopping centers into complex, multi-functional lifestyle community hubs. He explains why specialized, continuous professional development is absolutely essential for today’s mall managers, who must navigate a rapidly changing “phygital” landscape to protect multi-billion-dollar assets, maximize tenant profitability, and deliver the …
Why specialized training for the modern mall manager is essential Read More »
Have you ever shopped in two countries — without even leaving the building? Welcome to Eurode Mall, a hidden gem tucked right on the border between Germany and the Netherlands. This small but fascinating shopping and office center offers one of Europe’s most unique retail experiences. Located between the German town of Herzogenrath and the Dutch town of Kerkrade, the mall quite …
Shopping Across Borders: The Curious Case of Eurode Mall Read More »
SmartGifty brand
owned by Smart Octopus Solutions d.o.o.
Stegne 23a,
1000 Ljubljana
Slovenia
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SmartGifty is a web based gift card management solution for multi-shop shopping centres or multi location businesses like shops, cafes and restaurants. It allows your customers total gift-giving and gift-spending freedom and provides you with an effective, transparent, secure and easy to implement marketing and purchases clearing tool, which can be also turned into loyalty and cash-back programs. SmartGifty creates added value for everybody involved: gift givers and recipients, shopping centres, retailers and businesses.
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Stegne 23, 1000 Ljubljana, Slovenia
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The operation is co-financed by the Republic of Slovenia and the European Union from the European Regional Development Fund.
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