General

Your gift card program can help you increase user acquisition

In today’s competitive digital world, where areas like streaming entertainment and food delivery are becoming even more saturated, gaining new users and keeping them on board is essential to expanding your company. In order to counteract the inevitable churn of consumers over time, attracting new customers is essential to sustaining a healthy customer lifetime. A business …

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Increase your social media reach with gift cards

Every business now relies heavily on social media, and freebies are a profitable and popular marketing strategy to expand social media reach and raise brand awareness. Companies that sell tangible goods like T-shirts, shoes, etc. can give away their products to customers, but what would you provide your audience if you didn’t sell such things? …

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Gift Cards for your next (Christmas) campaign

Gift cards certainly have numerous benefits, which are strong features in general but are even more so from the perspective of eCommerce owing to strategy-related concerns. From the recipient’s perspective, they may not be the most creative gifts, but it is indisputable that they have many advantages.  If you haven’t already, we think this post will …

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