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Retail & loyalty in 2026: The trends that will define the New Year

Retail & loyalty in 2026: The trends that will define the New Year

Introduction The new year always brings fresh resolutions — not just for people, but for businesses too. In retail, January is the month where leaders ask: What’s next? How do we evolve? After a record-breaking holiday season, attention shifts toward loyalty, personalization, and how to future-proof the customer experience. In 2026, gift cards and loyalty …

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From food courts to fine dining: How shopping malls became culinary destinations

From food courts to fine dining: How shopping malls became culinary destinations

Introduction If you think of shopping malls, the first image might be crowds, clothing stores, and holiday sales. But there’s another side to the mall experience — one that has transformed dramatically over the years: the food. From greasy pizza slices to Michelin-starred pop-ups, malls have gone from quick snack stops to culinary destinations. The …

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Holiday 2025: How gift cards are redefining the season of giving

Holiday 2025: How gift cards are redefining the season of giving

Introduction December is the most magical — and most profitable — month of the year for retailers. Holiday lights shine, shopping centers are packed, and online carts overflow. But in recent years, one trend has quietly reshaped the way people give and receive: the rise of gift cards as the go-to holiday present. In 2025, …

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From certificates to cards: The fascinating origins of the modern gift card

From certificates to cards: The fascinating origins of the modern gift card

Introduction Gift cards seem like a given today: browse online, pick a design, email or print, redeem in store or on an app. But the journey from simple paper certificates to the sleek digital cards we tap or scan is rich with twists, inventions, and unexpected entrepreneurs. Let’s rewind and explore how we got here. …

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Numbers don’t lie: Gift card trends shaping the 2025 holiday season

Numbers don’t lie: Gift card trends shaping the 2025 holiday season

Introduction With the holiday shopping season looming, retailers and consumers alike are looking for clues: What will drive gifting behaviors this year? Where should marketing dollars go? Which gift card formats will win? As it turns out, the data from earlier in 2025 already offers a map — a detailed snapshot of what’s working, what’s …

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Green gifting: Why digital gift cards are the future of sustainable giving

October always carries a sense of change. The air gets cooler, the leaves turn, and conversations about sustainability become louder as we head into the last stretch of the year. For many businesses, it’s also a reminder that customer habits are shifting — not only in what they buy, but in how they choose to …

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